The F74 TikTok Trend Explained And Some Great Examples
TikTok and Facebook, YouTube application  on screen Apple iPhone XR
Tyumen, Russia - January 21, 2020: TikTok and Facebook, YouTube application on screen Apple iPhone XR

The F74 TikTok Trend Explained And Some Great Examples

Zoe Kramer October 20, 2022

Just in time for Halloween, TikTok’s latest trend is fittingly spooky. Some users are making claims that writing “F74” on your wrist in red ink before sleeping will send you to a nightmare dimension called Floor 74.

What is Floor 74?

An account called @floor74info posted the original explanation of Floor 74 and the rules of how it works with an audio of London Bridge is Falling Down, a fittingly haunting tune. These were originally posted back in May, but the trend has been gaining more traction recently.

Supposedly, once you’ve fallen asleep and arrived at Floor 74, your task is to find a blank door. This door is what will allow you to wake up and escape. If you don’t find it within 10 hours, you will be trapped. The account also explains that you will feel a presence behind you, but you shouldn’t look back or you will be taken to a place called the white room. To escape the white room, you have to bang on the walls loud enough to wake yourself up. Sounds like a good time, right?

The trend has become incredibly popular, with users posting themselves writing “F74” on their wrists and trying it out themselves. Some have also incorporated their profile pictures into the trend, changing the picture based on the outcome of the challenge. #F74 now has a staggering 92.5 million views.

Photo by Kinga Cichewicz on Unsplash

This isn’t the first time a TikTok trend has involved alternate dimensions, either. A less frightening and more wish-fulfillment themed version of this challenge was reality shifting, which became popular in early 2021. The idea was that following certain practices while falling asleep could transport to a fictional or imagined universe. Some users claimed to spend months or even years in other worlds.

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The F74 trend follows in the vein of Creepypastas and other horror stories borne of the Internet. It seems to be mostly harmless fun. Besides, telling scary stories and trying to spook your friends has always been a part of growing up. Following the trend is an answer to the age-old question: so, are you chicken?

Here are some of the top videos from the trend.

The Best F74 TikTok Trend Examples

These are some explanations of the trend and the rules for the game. Plus, some users who have participated in the trend and tried to go to Floor 74. But did they live to tell the tale?


I will make a vid on how to escape the white room soon. If you try this, good luck. #floor74 #f74 #floor74challenge #challenge #scary #fyp

♬ London Bridge is falling down – BEGONE

@floor74info has a vid about it if you wanna do it but good luck #f74 #floor74 #scary #fyp #pfp

♬ London Bridge is falling down – BEGONE

See also: What Is The Notion App On TikTok?

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Zoe Kramer has been writing for GRV Media’s student-centric website Freshered since October 2022 and is now also contributing to HITC. She graduated from Cardiff University in 2022 with a BA in Journalism, Media and English Literature. During her time in university, she worked for her student newspaper as well as completing an internship with a book publisher. She has also written and continues to write book and theatre reviews. She is excited to now be pursuing a career as a journalist and learning something new every day. In particular, she loves writing about student life, books, the Internet, and travel. Originally from the United States, she is enjoying living abroad in the UK.