Just like other social media, TikTok runs into certain pitfalls when it comes to its algorithm. One of these is shadowbanning. It’s something that can detract from your experience of the app and reduce your ability to build an audience, especially if you’re a new creator. While a shadowban can be a real hindrance when it comes to gaining recognition and followers, there are ways of resolving the problem. So, if you have been shadowbanned, or think you have, here’s everything you need to know about how to get unshadowbanned on TikTok and back on track.
What is Shadowbanning?
First, it’s important to understand what shadowbanning really is. It’s a word that gets tossed around on the Internet a lot, but you may have heard it without understanding the details of what it is. Also known as stealth banning, hellbanning, ghost banning or comment ghosting, shadowbanning can be implemented in a number of ways.
Essentially, it’s when your content has been blocked from certain sections of the platform. This can apply to videos as well as comments.
See also: Who Has the Most Instagram Followers?
The tricky thing about a shadowban is you might not even realise it’s happening to you. You post something as usual, and the app gives you no indication that it’s invisible to others. But if you notice a sudden drop in engagement with your posts, it’s possible you’ve been shadowbanned. This is normally implemented when something you’ve written or spoken about violates community guidelines, however there are flaws in the moderation system and it could also be implemented for no reason at all.
How To Get Unshadowbanned On TikTok
If you suspect you’ve been shadowbanned, there are a number of ways of combatting the problem. The good news is most shadowbans are temporary, which means you can always give it some time and see if it resolves itself. Most shadowbans don’t last longer than two weeks, so if you’re okay with taking a break from posting, you can always just wait it out.
Another approach is to remove flagged content. If there was a particular post that you suspect caused the shadowban, and you don’t mind getting rid of it, deleting it might resolve the issue right away.
It’s also worth making sure that the issue isn’t being caused by a technical glitch. Try uninstalling and reinstalling the app to rule out this possibility.
See also: How To Remove Filters On TikTok