Children In Need 2022 will air tomorrow with lots of familiar faces making a return. There will also be some new faces making a first-time appearance. But who is influencer Louise Pentland ahead of her involvement with Children In Need?
This year’s Children In Need promises to be as good as ever with hosts Chris Ramsey, Ade Adepitan, Mel Giedroyc and others leading us through the night. There will be specials from The Repair Shop, Blankety Blank, Graham Norton and The Weakest link on the night itself, with other events taking place throughout the week.
Louise Pentland is getting involved once again this year to help show her support for the charity.
Who is Louise Pentland?
The Sunday Times’s Best Selling Author started her YouTube channel back in 2010. Then under the name Sprinkle of Glitter, she initially covered beauty, fashion and lifestyle. She was part of the big British YouTube friendship group that included Zoe Sugg, Tanya Burr, Dan and Phil and many others.
In 2016, Louise decided to brand herself under her actual name and dropped Sprinkle of Glitter professionally. In the video, ‘Finishing with Sprinkle of Glitter‘, she explained that due to maturing and the “gentle evolve” her channel.
“I want to talk to you as a 31-year-old […] I would like to have the space and the grace to talk about bigger topics.”
Recently, Louise has been praised for publicly sharing the difficulties of having a blended family. The vlogger has a daughter from her marriage and another with her current fiancé. Despite the hardships, Louise creates a warm and safe online environment for others to share their own family stories.
Currently, her YouTube channel has 2.23 million subscribers, with 3.4 million followers on her Instagram account. Generation Tribe has her listed as the UK’s number-one parenting vlogger.
Life As An Author
In the same year as dropping her pseudonym, Louise signed a book deal to publish two books. Wilde Like Me came out in June 2017 and became a Sunday Times Bestseller. The story follows a single mum as she battles feelings of loneliness and begins an adventure to feel whole again.
A year later, the sequel Wilde About The Girl was released with the third and final book in the series coming out in 2019.
However, that wasn’t the end of her career as an author. In 2022, she released a separate novel with Bonnier Books, Time After Time, about a woman who gets sent back in time. As well as these novels, Louise has released 2 other autobiographical works.
All of which can be found on Waterstones.
Her Work With Children In Need
Louise has been very open about her troubling childhood on her YouTube channel and Instagram. Earlier this year, she helped raise £40,000 for the NSPCC, a charity very close to her heart.
Another charity that means a great deal to her is Children In Need.
Louise is helping to get the public fundraising for this year’s Children In Need but it isn’t the first time she’s been involved.
In 2017, Louise was part of their ‘Do Your Thing’ campaign and in 2019 she spoke to parents about conversations about mental health.
“[Children In Need] are there to make sure every child has the childhood they deserve.”
Children In Need will be on BBC 1 from 7 pm on Friday, November 18.
